Power microsites, powered by YWD
Northland Power develops, builds, owns and operates clean and green power generation projects, mainly in the provinces of Ontario, Quebec and Saskatchewan. YWD was a perfect fit for Northland's microsites as they needed a system where they could create sites quickly from a common source to maintain their brand across all their current projects.
Taking information to the people
Northland Power chose to move their microsites to Your Web Department to save headache and expense. The sites are repositories for information on different projects, each with a timeline of several years. Each microsite, vital to community engagement with each and every project they undertake are quickly created on YWD, cloned in minutes from a previous site, and can be up and running in no time, without any fear of design drift, and confidence that each site will be free of gaps, broken links, or downtime.
To each according to their needs
A microsite allows you to deliver powerful, targetted messaging to a specific group, and Northland is able to do this with YWD like never before. The sites are cloned with navigation, design settings, and content all ready to go pending easy modification in our WYSIWYG (what you see is what you get) Word Processing tool. It's even easy to replicate forms across different YWD sites. This saves Northland a ton of headache, so they can focus on managing their projects, not their websites.
How easy is free?
YWD clones an existing microsite for Northland at $0 cost. Northland's creative team simply requests the site, sets up a new monthly package, and then uses the YWD toolset to customize the clone for a new project. Northland Power's team can create a brand new, project-specific site and be live the same day.
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